The following is an excerpt from an analysis made by the theoneringnet of those wonderful EW photos featured in their article on The Hobbit.
You can access the entire article at the link below:
http://www.theonering.net/torwp/2012/07/08/58366-torn-staff-analyse-all-12-entertainment-weekly-photos/

I have marked in red some of the comments that make me most proud of and excited for Richard. It seems as if at least some of the hard-core Tolkien fans are definitely impressed by what they see thus far in RA’s look as and interpretation of Thorin.
Ainu Laire:I simply adore all the details on his costume and the details on Orcrist. He looks like a proper dwarf-lord to me.
Deej: Bad ass. 
Elessar: A dwarf who’s ready to kick some butt is what this says to me. You get a sense of a dwarf with a chip on his shoulder ready to prove that he can lead, and also someone who wants what is supposed to be coming to him.
Garfeimao: Orcrist is stunning, a blade worthy of the King under the Mountain, to be sure. But I also love his fur-lined leather duster. Thorin is definitely regal looking.
Grammaboodawg: For some reason, this portrait of Thorin has him seeming a little less “in control” and a part of the dwarves instead of their rock-hard leader. He’s warrior-like and formidable, but I like this portrait better than the original posed shot.
Linuxelf: He looks like the confident leader that he is, and he looks like he knows how use that sword well!
MrCere: Is it possible people still don’t get that this movie is about three people moving the action? Gandalf, Bilbo and Thorin are the center of this film. Let me go on record again and say that Richard Armitage is going to be a gigantic star when these two movies are over.
Quickbeam: Thorin Oakenshield has graduated from using an oak branch to one of the finest weapons of old Gondolin. Imagine this sword might weigh and handle completely differently for a dwarf as opposed to the elf who forged it.
Sarumann: I’m still getting used to dwarves looking this cool. But, man does Richard Armitage own that role! He’s going to exemplify what it means to be a warrior dwarf. I also love the design of Orcrist, and will be hard pressed not to buy a replica once they become available.
Richard, honey, we all knew you’d wow ‘em. Vive Thorin, the King Under the Mountain and one bad-ass warrior dwarf!
Thorin Oakenshield: on his way to conquering the world . . .



